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Facebook Certified Community Manager Sample Questions:

1. A men's grooming brand is hosting an exclusive event with a group of Instagram influencers, brand superfans and press contacts to try its new range of products. The community manager will be present at the event to capture photo and video content. The goal is to build excitement and engagement with non-attendees on Instagram around the new product range.
What should the community manager do?

A) Post teaser content Use Instagram Live at the event Encourage viewers to share their red carpet looks
B) Repost influencer content Share every story tagged with the event hashtag Share behind the scenes videos in real time
C) Focus on video content Share the brand's Instagram story with close friends Use local hashtags to increase reach
D) Curate captured content Tag key attendees Plan a full narrative for Instagram Stories prior to sharing

2. A parenting support group of deeply connected people has started growing quickly. The leadership team receives several reports that the group is now too big and discussions frequently stray from the intended topic. To continue to develop the tight bonds the community previously cultivated and to address the concerns of long-standing members, the community manager needs to create new groups that focus on specific topics.
In which two ways can the community manager establish these topically focused groups? (Choose 2)

A) Analyze the most popular posts for the last six months and create groups based on those post topics
B) Launch a few groups, announce them in the current one and begin to create content for those new groups
C) Create a poll to ask members what interests them and what they want these new groups to focus on
D) Join similar groups to see what they are discussing and create groups related to those topic

3. A pharmaceutical brand announces a new drug to stop the spread of a major disease. After the brand shares a press release on its social channels, 10 people claim that another one of the brand's drugs causes serious side effects. A health reporter for a major newspaper picks up the story and shares the comments on their own channel. Dozens of additional relevant comments are shared on the brand's press release post. Leadership asks the community manager to document organic, relevant comments over the next two weeks.
Which course of action should the community manager take to efficiently monitor the conversation for potential escalations?

A) Create a post specifically to gather feedback from the community
B) Review comments on the company's press release post
C) Activate a news alert for additional articles
D) Create and track relevant keywords on social media channels

4. In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

A) Create a frequently asked questions learning unit
B) Pin a post as an announcement in the group
C) Add useful posts to a topic tag dedicated to frequently asked questions
D) Direct members to report repetitive questions using the Report to Admin tool
E) Ask members to tag an admin every time someone asks a repetitive question

5. A community manager for an influencer is focused on thought leadership and well-being.
The influencer has the following assets:
A Facebook Page with 500,000 followers
A Facebook group with 30,000 members
An Instagram account with 200,000 followers
The community manager needs to evaluate possible revenue streams.
Which three approaches should the community manager recommend? (Choose 3)

A) Implement a fee for members who post more than once per week
B) Set up a Page button to increase online sales on the influencer's website
C) Organize affordable community meetups to attend a live show of the influencer
D) Comment publicly on sponsor accounts to propose a partnership
E) Position the influencer as a thought leader and charge speaking fees

Solutions: