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Oracle 1z1-952 Exam Syllabus Topics:

Topic	Details
Topic 1	Explain The Difference Between A Campaign Pixel And Regex Pixel Describe Key Features Of The Bluekai Coretag
Topic 2	Create An Audience And Describe How To Link And Exclude Segments Explain The Methods Used To Review And Update Taxonomies
Topic 3	Describe How The Oracle ID Graph Maps Identities And Define The Ids Connected By The Oracle ID Graph
Topic 4	Describe User Ids, Including The Difference Between A True ID Swap And A Fake ID Swap Create A Campaign Using The Creation Tool
Topic 5	Generate And Explain The Provider Inventory Trend Report Explain Agency Client Models
Topic 6	Explain The Process Of Server Data Transfer And Describe The Differences Between Real-Time And Batch Methods For Server Data Transfer
Topic 7	Describe Digital Marketing Campaigns, Including Dependencies, Data Sources, And Data Channels
Topic 8	Describe The Process For Executing Media Analytics Employ The Pixel Method For Data Delivery
Topic 9	Explain Use Cases For Look-Alike Models And How They Are Produced Create Audiences To Facilitate A B Testing
Topic 10	Describe Data Types And Data Sources And Explain How 3rd Party Data Is Charged
Topic 11	Explain The Methods And Associated Processes To Ingest Data Into The Oracle Data Management Platform (DMP)
Topic 12	Purchase Third-Party Data From The Third-Party Data Marketplace Explain Seat Governance Options And Taxonomy Permissioning
Topic 13	Identify Where To Find Developer Keys And How To Authenticate Them, And Configure An API With The Oracle DMP
Topic 14	Generate Reports To Monitor And Analyze Vendor And Media Activity Configure An App Partner Using Primary Solution Types
Topic 15	Apply Oracle Recommended Methods For Taxonomy Structures And Creation Design A Use Case For And Create Self-Classification Categories
Topic 16	Create And Configure A Container And Identify Use Cases For Each Tag Type Implementation And Configuration
Topic 17	Describe The Three Primary Pricing Models Technical Overview Of Data Activation Technical Overview Of Data Ingest
Topic 18	Compose An Example Phint Enter Private Assets Into The 2nd Party Listings Page
Topic 19	Describe The Stages Of Implementation And Their Associated Tasks Explain The Difference Between A Sampled And Unsampled Report
Topic 20	Describe The Funnel Analysis Report, Audience Details Report, And Container Discovery Report Generate And Explain The Site Hits Report
Topic 21	Describe And Interpret The Audience Profile Report Describe Apis And The Access They Provide Test And Assess A Container

Reference: https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-952

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